Turning Bold Ideas into Scalable Business Outcomes with Innovation Lab as a Service

We help enterprises accelerate innovation through a structured, outcome-driven innovation lab model that combines product innovation, technology R&D, and customer experience experimentation. Our Innovation Lab as a Service enables organizations to ideate, prototype, validate, and scale new digital products and business models by bringing together strategy, design, engineering, and data expertise in a single agile framework.
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our Services

Core Capabilities Driving Our Innovation Lab as a Service

Centre of Excellence (CoE)

We establish a dedicated Centre of Excellence to help organizations institutionalize innovation, best practices, and advanced capabilities across teams. Our CoE framework brings together people, processes, tools, and governance models to accelerate innovation while ensuring consistency, scalability, and measurable outcomes. By embedding research, training, and operational excellence, we help businesses build long-term innovation muscle instead of one-off experiments.

Minimum Viable Product (MVP)

From ideation to execution, we help you design and build Minimum Viable Products that validate ideas quickly and reduce time-to-market. Our MVP approach focuses on identifying core value drivers, selecting the right technology stack, and delivering functional prototypes that are ready for real-world feedback. This allows businesses to test assumptions, refine features, and scale confidently based on data-driven insights.

Technology R&D

Our Technology R&D services enable organizations to explore emerging technologies and translate them into practical, revenue-driving solutions. We combine deep domain expertise with structured experimentation to develop new products, enhance existing platforms, and uncover innovative use cases. From feasibility studies to proof-of-concepts, we help businesses stay ahead of technology shifts and competitive disruption.

Rapid Prototyping

We accelerate innovation through rapid prototyping that transforms ideas into tangible solutions in short cycles. By quickly visualizing and validating product concepts, we help teams test usability, functionality, and feasibility without heavy upfront investment. This iterative approach reduces risk, shortens decision cycles, and enables faster alignment between stakeholders, users, and development teams.
Customer Experience as a Service (CXaaS)
Our CXaaS offering integrates customer experience strategy, design, and execution into a continuous service model. We help organizations align CX initiatives with business goals by optimizing user journeys, digital touchpoints, and service operations. By embedding CX thinking into innovation programs, we enable businesses to deliver meaningful, consistent, and scalable customer experiences that drive growth and long-term loyalty.
Our Strategy

Our Innovation Lab Delivery Process

Discover & Define

We begin by deeply understanding your business context, challenges, users, and innovation goals. Through stakeholder workshops, market research, and feasibility analysis, we define clear problem statements and success criteria to anchor innovation efforts.

Ideate & Validate

Our cross-functional teams collaborate to generate, evaluate, and prioritize ideas using design thinking and system-level analysis. Concepts are rapidly validated through research, user feedback, and technical assessments to ensure viability and relevance.

Prototype & Build

Selected ideas move into rapid prototyping and MVP development. We translate concepts into tangible prototypes using the right mix of design, engineering, and emerging technologies to accelerate learning and reduce risk.

Test & Iterate

Prototypes are tested in real or simulated environments to gather insights, measure impact, and refine functionality. Continuous iteration ensures solutions are user-centric, scalable, and aligned with business outcomes.

Scale & Integrate

Once validated, solutions are productionized and seamlessly integrated into your existing ecosystem. We focus on scalability, security, performance, and long-term sustainability to ensure innovation delivers measurable value.

Measure & Evolve

Innovation doesn’t stop at launch. We track innovation metrics, business KPIs, and adoption patterns to optimize outcomes and continuously evolve solutions as market and customer needs change.

Innovation Lab in Action for Some of the Most Recognizable Brands

Healthcare
Professional Services
Healthcare
Professional Services
Case Study

Leading pharmatech leverages Sthenos’s Innovation Lab to devise a revolutionary product

We partnered with a globally renowned pharmaceutical brand to build a viable prototype by identifying and developing critical product features across the end-to-end customer journey. Instead of limiting the scope to isolated functionalities, our Innovation Lab mapped the complete product ecosystem, validated concepts across diverse user segments, and delivered strategic recommendations to scale the solution holistically throughout its lifecycle.

10x

Improved Visibility

Leading-Pharmatech-leverages-NeoSOFTs-Innovation-Lab-to-devise-a-revolutionary-product-min
Case Study

CX transformation through digital roadmaps that impacted user journeys

Sthenos enabled a leading insurance provider to elevate customer experience by designing automated digital journeys aligned with strict regulatory requirements. Through in-depth gap analysis and CX-focused roadmapping, we introduced workflow automation and a conversational chatbot to manage high query volumes, resulting in smoother interactions and measurable improvements across key customer touchpoints.

5x

Elevated CX

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Leading by Passion. Driven by Innovation

4000+

Talent Pool

2000+

Products Engineered

1500+

Happy Clients

22+

Industries Served

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Partner with Us for
Comprehensive IT

We’re happy to answer any questions you may have and help you determine which of our services best fit your needs.

Call us at: +1 (703) 945-5300
Your benefits:
  • Client-oriented
  • Independent
  • Competent
  • Results-driven
  • Problem-solving
  • Transparent
What happens next?
1

We Schedule a call at your convenience 

2

We do a discovery and consulting meeting 

3

We prepare a proposal 

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