What is PropTech?

PropTech, short for property technology, is the use of software and data to improve how people buy, sell, rent, manage, and invest in real estate. It covers everything from listing portals to property data platforms to smart building systems.

Real estate ran on paper, phone calls, and gut feel for a long time. PropTech brings data and software to a famously analog industry, making deals faster, pricing smarter, and management less manual.

It is a broad term on purpose. Anything that drags property into the digital age, for buyers, sellers, agents, landlords, or investors, falls under it.

Sthenos builds real estate software, including a property data platform for a real estate developer, and a free proof of concept is a common way to start.

Related terms: property listing portal, multiple listing service (MLS).

What are examples of PropTech?

Online listing portals, property management software, digital mortgage tools, and data platforms that value or analyze properties.